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Portfolio

HELLO

Identity, form, and meaning
   translated into design.

I’m Biftu, a designer working with identity, form, and print.
interested in how ideas take shape, I care about how design feels—not just only how it looks & how they becomes something you can actually hold.

Work

Process

01

Understanding the brand at its core, its purpose, audience, and direction.

Outcome: Full clarity on the why, who, and where

Discern

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02

Clarifying the essence what the brand stands for and where it fits.

Distill

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03

Translating strategy into visual identity-form, type, and system.

Define

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05

Bringing the identity into real-world applications and assets.

Disseminate

04

Bringing the identity into real-world applications and assets.

Deploy

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